Here’s the reality check no one’s talking about: with Google, you might still get clicks from position seven or eight, but AI search engines like ChatGPT, Perplexity, and Gemini are fundamentally different beasts. They don’t show ten blue links, they give one authoritative answer. If your content isn’t optimized for Generative Engine Optimization (GEO), you’re […]
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Your brand’s reputation isn’t just about customer trust anymore, it’s become the secret weapon for AI search visibility. While your competitors focus on traditional SEO tactics, smart brands are discovering that strategic reputation management directly influences how often ChatGPT, Perplexity, and Google’s AI Overviews cite their companies. Here’s exactly how brand mentions and reputation create […]
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Your content might be getting cited by AI engines right now, and you don’t even know it. Or worse, your competitors are dominating AI search results while your brand remains invisible, even for topics where you’re the recognized expert. Here’s your complete testing framework to discover exactly where you stand in the AI citation landscape, […]
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Your startup’s content strategy needs to evolve fast. While you’ve been perfecting your SEO game for Google, your potential customers are increasingly turning to ChatGPT, Perplexity, and Google’s AI Overviews for answers. The solution? Generative Engine Optimization (GEO) the practice of optimizing content so AI models cite and reference your brand when answering user queries. […]
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Generative Engine Optimization (GEO) is the practice of structuring and formatting your content so AI-powered platforms like ChatGPT, Perplexity, Google AI Overviews, and Gemini can easily understand, extract, and cite your brand when answering user queries. Think of it this way: if traditional SEO helped you rank on Google’s search results page, GEO helps you […]
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